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County Administrator's Report 9. 23.
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| BCC Regular Meeting |
Budget & Finance Consent |
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| RECOMMENDATION: |
Recommendation Concerning a Purchase Order for the "Mask Up, Escambia!" Public Health Campaign - Janice P. Gilley, County Administrator
That the Board approve and authorize the County Administrator to sign a Purchase Order to EW Bullock, for the "Mask Up, Escambia!" Public Health Campaign media planning and buying, in the amount of $171,280.78, with $8,750 of the total allocated to EW Bullock for 5% agency fees.
EW Bullock will pay $162,530.78 to the media outlets outlined in the invoice/backup documentation. EW Bullock negotiated, planned, gathered artwork specifications, and purchased the media buy to help expedite the delivery of the campaign.
[Funding: COVID-19 FEMA, 110201-54901] |
| BACKGROUND: |
| The "Mask Up, Escambia!" Public Health Campaign was created and implemented in July 2020 to educate Escambia County residents and visitors, with a focus on younger adults, about the importance of wearing masks to help prevent the spread of COVID-19. This public health messaging supported the County Commission resolution related to wearing a mask, observing at least six feet of social distancing, and frequent hand washing as recommended by the CDC. |
| BUDGETARY IMPACT: |
$171,280.78, with $8,750 of the total allocated to EW Bullock for 5% agency fees.
[Funding: COVID-19 FEMA, 110201-54901] |
| LEGAL CONSIDERATIONS/SIGN-OFF: |
| N/A |
| PERSONNEL: |
| No additional personnel required for this Recommendation. |
| POLICY/REQUIREMENT FOR BOARD ACTION: |
| This Recommendation is in compliance with the Code of Ordinances of Escambia County, Florida, Chapter 46, Finance, Article II, Purchases and Contracts. Per the guidance received at the October 3, 2019, Board meeting, all purchases over $25,000 must be approved by the Board. |
| IMPLEMENTATION/COORDINATION: |
| Upon Board approval, the County Administrator's Office will work with the Purchasing Department to implement the Purchase Order. |
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